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Finally! Who Else Wants Secrets and Strategies
Proven by Thousands to Help Women Business Owners
Like You to Increase Your Cash Flow?
Announcing: Denise Michaels’
How to Make Customers
Happily say YES! Workshop
Monday November 2nd, 2009
Dear Woman in Business:
Let’s be honest. The economy’s improving – but it’s still pretty dicey.
Here in Las Vegas over the last year we’ve experienced changes in our tourism industry, housing is still wobbly and increased unemployment may have impacted your family or someone you know. How does a motivated, small business owner like you keep moving upward despite the headlines?
First, Turn Off the News.
But then What?
Truth is small businesses are better poised for success in our economy than most large businesses. Why? You can make speedy shifts and adjustments to what’s happening with customers and how you offer your products and services. You’re more aware of your customers’ concerns. Chances are you’re also more aware of the challenging environment we currently face.
However, if marketing and selling in your business aren’t your strong suit – the rest of 2009 and next year may be tough. Marketing is how you draw in customers to pay attention to what you offer. Sales is about how you help them shift from “paying attention” to happily saying “yes.”
Does the Thought of Marketing and Selling
in Your Business
Almost Drive You to Chocolate?
I’m a marketing mentor, author of a business bestseller and over the last decade I’ve mentored over 1,400 small and home-based business owners. Mostly women. It breaks my heart when I talk with a business owner who isn’t making the money she deserves. She’s dedicated, she’s worked hard, done her homework, tried to get the word out – and unfortunately she’s still struggling.
You may be good at what you do – but if you don’t know how to get people to happily say “yes” you have less of a business and more of an expensive hobby.
The reason my heart goes out to women business owners who question their ability to market and sell is because – that used to be me. I used to be afraid to ask for the sale and ask for the money. Read on and you’ll see a little more of my story.
If You’d Rather get a Bikini Wax
or Make a Trip to the Dentist
over Asking for the Money – keep Reading!
There’s nothing that gives me greater satisfaction than helping women like you achieve your goals – so you can live your dreams. My easy-to-use, step-by-step systems to help women market and sell better really work. You can:
• Be your authentic, confident self while customers happily say “yes”
• Skip the pushy, obnoxious, testosterone-heavy stuff
• Feel confident and great about selling in a nice way
• Turn your results around and easily create greater cash flow
• Create abundant cashflow to get more of everything you want
I bring my Experience to the Table
both the Successes and
the Bumps in the Road
I’ve got over two decades marketing experience in advertising, copywriting, public relations, market research, strategic planning and sales. A lot of highly successful experience in sales. I can help you put it together as a woman without being pushy on a shoestring budget. Would that help? I’ve guided over 1,400 home-based business owners to learn from my success and my mistakes – about what to do and what not to do.
My business is successful. I wrote the ground-breaking, business bestseller, “Testosterone-Free Marketing” sold in 15 countries. I’ve spoken at seminars throughout North America and locally. People have flown to my events from as far away as Calgary Canada and Sydney Australia. Over the last decade I’ve mentored over 1,400 clients in marketing worldwide.
But life – and business – wasn’t always so good. I struggled with sales. Even though I listened to CDs, read books and attended seminars by so-called “experts” I felt what they said didn’t apply to me. It was too pushy, too forceful. It made me feel sleazy, uncomfortable and weird when I was supposed to “close sales.” I was frustrated, discouraged and felt like a failure.
Suddenly a light went on for me. I discovered why I was holding back and how to really succeed – without being manipulative or pushy. I gradually shifted how I approached marketing and selling. I also shifted on the inside. Minor changes, but when I put them together with simple steps and without being pushy – the results were magical. Money started flowing in. I got excited I wrote my book which climbed to business bestseller status. Now I want to share even MORE secrets with you.
Whether the economy goes up or down, I’ll be successful. I’m not concerned about my income because new and repeat customers always come in. I do the work I love and it provides me with an amazing feeling of freedom and independence.
Making Customers say “YES” Happily
is more Important than “Word of Mouth”
in the Early Years of Your Business
You can attend all the networking groups, and there are a lot of them here in Vegas. It won’t make much difference if you’re not getting enough people to happily say “YES!” You might get a little “word of mouth” business. However, without understanding how you can create enough money to meet your needs, pay bills and enjoy an abundant income. If you feel uncomfortable or just don’t know how to ask for money or charge what you’re truly worth – you need help.
Relying on “word of mouth” without pro-actively and positively marketing and selling is like saying, “I don’t know how and I’m not willing to learn. I’ll dump the success of my business in the hands of others – hoping Karma will bring them to me – rather than empowering myself.” Don’t do it. Especially not when we’re poised for the biggest growth in small business in our nation’s history.
I believe in hope and optimism. But hope isn’t a plan. If you’re hoping your business will succeed, you may end up having to get a job to supplement your income. And, in Las Vegas if you’re making $12-15 per hour working for someone else, that’s pretty good money. Yikes! When you combine hope with a smart plan for success it all comes together.
I Didn’t Lower My Rates for
One-on-One Mentoring During this Recession –
I Raised Them!!
Yes, one year ago in the midst of all the craziness of the economy and people worried about the sky falling I raised my rates because it was the right thing to do for me, my business and to bring more clients to my services. Wouldn’t you like to be charging what you’re truly worth and feel good about it?
I work for myself and do what I love. I don’t deal with morning commutes, office “politics,” a stupid boss or work I don’t enjoy. Besides, I make enough money per hour for my services it would be crazy to do anything else.
So, how do you make it as a woman small business owner in Las Vegas when the days of crazy growth and expansion have slowed to a crawl? You get smart. You open up to new ideas. New ways of doing business. Ideas that result in more money and they’re more fun, too.
Are You Listening?
The Catch-22 is many women see selling as “a necessary evil” or “a detail.” But its not something you want to do. You know you should do it. But you don’t like it – or you don’t know what to do.
So, it’s easier to focus on the things you like doing rather than learn how to create sales. Discovering the secrets to attracting ideal customers and making them happily say “yes” while you feel great about it, will help you finally be well-paid for doing what you love. If you feel you have to do things a little pushy, manipulative, under-handed or sneaky to successfully sell – that’s “testosterone-heavy.” Not what this workshop is about.
When you’re open and genuinely care about people and apply a few simple steps the result is nothing short of amazing. Even in a shaky economy. Yes, you can defy the odds and still have your best year in business ever.
Testosterone-free Marketing is about focusing on the secrets to easy marketing and selling for women. YOU! Let’s be honest – when you consider what the gurus of marketing tell you – they’re all men. Men think and act differently from women. They care more about action. We care more about relationships. You’ve been listening to all the wrong people – reading the wrong books. It’s not your fault – after all, they act like their strategies apply to everyone.
Men are about testosterone-heavy and we have ten times less testosterone. So we approach communicating, building relationships and solving problems (the building blocks of marketing and selling) differently from men. And how you communicate and build relationships with customers is what my workshop is all about:
“Denise Michaels’ How to
Make Customers Happily
say YES!! Workshop”
In one information-packed, enlightening and day you’ll get the fundamentals of attracting ideal customers and how to get them to happily say, “Yes!” You’ll also learn why you’ve had a tendency to hold back from the success you tell everyone else you want. You’ll get the action steps to turn things around and go for it in a way that works with your style as a woman.
This workshop will be like an entire education in marketing and selling in one day in a different way than you’ve ever thought before. It will be fun, you’ll laugh, you’ll say a-ha and you’ll feel empowered. You’ll look at yourself and your business in a totally different way. Finally! You’ll walk away feeling, “Wow! I really CAN do this!” and the tools I’ll give you – you can use immediately.
Set aside the date on your calendar, it’s Monday, November 2nd from 10:00 am to 4:30 pm (registration and networking will begin at 9:30 am so we can start at 10:00 am sharp). It will be held in the northwest area of Vegas at a lovely hotel I discovered that you’ll find a great place to spend a wonderful day learning, growing and laughing with other women business owners. A wonderful, gourmet lunch will be served and you’ll get to hang out with 35 other women business owners for the day.
Marketing that lets You be a Woman
Without Acting like a
Barracuda, a Brazen Hussy or a B*tch
By the time you walk away you’ll feel empowered and confident, you’ll have specific tools you can use immediately in your business that will result in more customers happily saying “YES!!” and more cashflow. Not testosterone-heavy tools that somehow never feel quite right – or make you feel too pushy or forward. Instead, you’ll get strategies YOU can use. Immediately.
You will create a “Strategic Attraction Plan” to help you attract more ideal customers. The power of just this one hour of the workshop alone is worth the entire price of admission. At the workshop you’ll complete your own plan. You’ll also learn how to effortlessly incorporate its wisdom into your business. You’ll watch yourself start attracting more ideal customers happy to say “yes.” And that’s just one hour of my no-fluff workshop.
Once you draw in more ideal customers, the next step is getting them to happily say “Yes!” I’ll show you how to do that, too.
Over the years I’ve developed systems and easy-to-follow strategies that work for home-based business owners. I developed them as a result of:
• My own experience as a successful business owner
• Mentoring over 1,400 small business owners
• Leading teleclasses on marketing over and over for five years.
People in my classes asked for easy, step-by-step ways of getting things done in their small and home-based businesses. They didn’t want marketing theory or concepts. They wanted step by step solutions. They wanted results. I know that’s what you want, too.
I’ll also show you my “Five Questions to Help Customers Easily say “Yes!” These five questions will help you take the goals and core values of your customers and turn them into a “yes” over and over again. Not a hesitant yes – but a happy, enthusiastic one.
So, here’s what I’m Offering You:
On Monday, November 2nd 2009 from 10:00 am to 4:30 pm I’ll present my, “How to Make Customers Happily say YES!! Workshop” This will be an exclusive, intimate event with only 35 registrations accepted. A wonderful gourmet lunch is included and it’s all about celebrating you – the woman in business. So you’ll have an opportunity to really ask questions, connect and get your questions answered, in a friendly setting without sitting in a massive, cavernous impersonal ballroom. The hotel has a lovely courtyard right outside of our meeting room and if the weather is agreeable we might go outside for one of the exercises to get a change of pace.
In just One Day You’ll Gain:
• A Strategic Attraction Plan that provides a sensible foundation to draw in plenty of customers – ideal for you to work with. This comes from the book, “Attracting Perfect Customers.” Stacey Hall, who wrote the book is one of my closest friends and I’ve presented this information
• Knowledge about your ideal customer, not just demographics, but an understanding of their characteristics, qualities and attributes that make them a pleasure to do business with for you.
• Most people love doing business with people they like. But, often we end up doing business with people who aren’t right for us. I’ll show you how to successfully avoid this pitfall in the future.
• How to have a thriving business with abundant, prosperous cash flow working with only people who are right for you.
• Use your intuitive abilities and skills to bring you more and more of the ideal people for you to your business.
• A customized list that will help you communicate the value of everything you offer to your customers. This is a great tool to guide you when writing or talking about your business.
• The Strategic Attraction Plan will also help you discover where you need to improve in your business and what’s actually better left alone. This one will surprise you.
Then leverage your plan – so you can turn your ideal customers’ goals and core values into powerful needs and wants.
• Use my “Five Magic Questions” to make customers happily say “yes” again and again. (Using these easy questions – 75-80 percent of the people I talk with about doing business say “yes” with enthusiasm.)
• Get my secrets to charging what you’re truly worth – feel great about increasing your rates. And have your customers or clients feel good about it, too.
• Sell to your ideal customers the way customers like to buy.
• Easily and effortlessly make customers feel aligned and connected with you because you know what’s important to them, you understand them and they know you want the very best for them.
• Feel confident, together and in control when you’re in a selling situation and would rather not ask. Learn to ask with ease.
• Understand why you’ve held back from selling successfully in the past and how to use these new skills to make it much easier for you in 2009 and beyond.
• Walk away with a succinct, written plan of how you will attract and bring in more customers to your business in 2009 so you get the results you deserve.
All this in just a Few Fast, Fun,
Information-Packed Hours
If you’re trying your best to remain optimistic and upbeat about your business but you’re feeling a little unsure about how to pull it off – this workshop is for you.
If you’ve been saying, “I know there are great opportunities out there,” you now have an amazing solution to make your business better able to take advantage of the opportunities as a Las Vegas-based business owner.
In one day you’ll make a positive shift that will result in a LOT more customers happily saying “yes” to you and your products and services.
The workshop will be presented on Monday November 2nd from 10:00 am to 4:30 pm (registration begins at 9:30 am) in Northwest Las Vegas. It’s at a lovely hotel. I’ll give you all the details once you register. So mark your calendar. The workshop will be limited to 35 people. A lovely gourmet lunch will be included. It’s about celebrating the strength of women in business and hands-on, step-by-step information to help you strengthen your business even more. Ten percent of the proceeds from this event will be donated to Dress for Success, a national, non-profit organization that helps women get out of disadvantaged situations and get them a business wardrobe and give them life skills to get into the business world.
Okay, Denise. I’m in.
How much?
Just $95 pays for everything. Remember, I’m limiting registrations to only 35 people. So once all the seats are full, that’s it. And please don’t ask me when I’m doing this again – I only do a workshop once or twice a year – if that. My last one was way back in February. So, if you have to move something on your calendar to be there Monday November 2nd – I suggest you move things around and register.
How Much Has it Cost You
and Your Business
to NOT Have this Information?
To Not Achieve Your Goals?
Think about all the time you’ve wasted struggling with the marketing and selling part of your business. Stumbling through trial and error. Trying to figure out the right way to connect with customers so you feel good, get easy results and you hear a happy “yes” again and again. Wouldn’t it be great to know your business will weather the rest of the current economic storm with ease and be poised for more success next year?
My workshop could be the smartest decision you make for your business in 2009 and beyond. For only $95 you will finally have peace and confidence when it comes to marketing and selling. You will finally have the tools that work with your style as a woman to make customers happily say “YES!”
If you have questions please contact me at mentoringwithdenise@gmail.com or call 702-401-6313.
Yours in prosperity, wealth and fun,
Denise Michaels, Author
“Testosterone-Free Marketing”
Marketing Mentor and Speaker
PS: By registering early you can take advantage of the Early Bird savings and make sure you’re one of the only people who will be lucky enough to benefit from this information. This workshop will be an entire education in how to succeed in your business in just one day. Don’t miss out! Register today!!
PSS: Remember, this is about celebrating women in business. So ten percent of all the proceeds will go to Dress for Success, a national non-profit organization that helps women in disadvantaged situations by providing them with a business wardrobe and helps them get into business. I’ve always admired this organization and I’m proud to support it.